AI Fiesta By Dhruv Rathee

Dhruv Rathee’s Personal Struggles to Building AI Fiesta

For years, Indian creators and professionals dealt with this infuriating reality: the world’s top AI tools were either prohibitively pricey or inaccessible without global cards. For one like Dhruv Rathee, India’s largest YouTuber creator with 30 million+ subscribers, the issue was personal. He used AI assistants frequently for research, video scripting, and analysis—but separately paying for ChatGPT, Claude, Gemini, and Perplexity meant juggling subscriptions worth almost ₹6,800/month.

AI Fiesta

That real-world experience, combined with the startup spirit of TagMango founders Mohammad Hasan and Divyanshu Damani, gave rise to AI Fiesta in August 2025. The app hit 20,000+ paying subscribers and achieved $3 million ARR within a mere 36 hours—making it one of India’s fastest-growing SaaS launches ever.

What Sets AI Fiesta Apart?

At its essence, AI Fiesta is India’s inaugural AI super-app—a single subscription providing bundled access to six world-class models: ChatGPT-5, Gemini 2.5 Pro, Claude Sonnet 4, Perplexity Sonar Pro, Grok 4, and DeepSeek.

Rather than shelling out $20 (~₹1,700–₹1,800) individually, subscribers pay:

  • ₹999/month (monthly plan)
  • ₹834/month (annual plan, paid upfront, GST inclusive)

This amounts to ₹70,000+ yearly savings over individual subscriptions.

Smart Features Beyond Aggregation

AI Fiesta doesn’t merely sew APIs together—it boosts productivity:

  • Prompt Boost: Automatically enhances user prompts for more precise, higher-quality responses.
  • Projects Mode: Save AI behaviors across domains such as marketing, research, or coding.
  • Side-by-Side Comparison: Ask once, view responses from several AIs, and select the best.
  • Creative Tools: Integrated image generation, speech-to-text, and prompt libraries.
  • Prompt Book: More than 3,000 pre-built prompts across 25 categories to help beginners.

Accessibility for Indians

Maybe the single biggest jump? UPI-based subscription payments—something that international giants like OpenAI launched only following AI Fiesta. That allows millions of Indians to subscribe hassle-free without forex barriers.

Authoritativeness: Reception & Market Impact

The reaction has been incredible. Within less than two days, AI Fiesta equaled revenue milestones that took Silicon Valley startups months to realize. At $3M ARR and expanding user adoption, it’s being touted as India’s solution for AI accessibility.

However, the ride is not without criticism. Analytics India Magazine contrasted it with current platforms such as T3 Chat, observing that although the side-by-side comparison of models is quite impressive, there was periodic latency and inconsistent quality for some users. 

On Google Play, where AI Fiesta has reached 100,000+ downloads, ratings rest at 3.3 stars. The UI is lauded as clean and time-saving by users, who also complain about bugs and slower updates 

This duality is to be expected from a new platform. Notably, the founding team has promised monthly product updates, with transparency and ongoing improvement.

Trustworthiness: Why AI Fiesta Inspires Confidence

Credible Founders:

TagMango Founders

Dhruv Rathee’s brand is built on trust and openness—traits that resonate with millions. Hasan and Damani have already taken TagMango to a ₹1,000 crore+ creator economy engine, demonstrating their operational execution.

Clear Vision:

“AI must be a utility, not an indulgence,” Hasan stated at launch. The team’s dream is not to compete with standalone models but to democratize access to AI for Indians priced out of international subscriptions.

User-Centric Roadmap:

  • Support for regional languages for Hindi, Tamil, Bengali, etc.
  • Launch of iOS app to increase accessibility
  • Webinars & workshops for skill acquisition.
  • Auto integration of new AI models as they appear.

This emphasis guarantees that users aren’t committed to a fixed toolset—they’re signing up for a dynamic AI environment.

Use Cases: Where AI Fiesta Integrates into Everyday Life

  • For Students: Write essays, translate local languages, and break down complicated topics.
  • For Creators: Write scripts for YouTube videos, caption editing, and generate thumbnail concepts.
  • For Professionals: Inspect datasets, write reports, create design mockups, automate code review.
  • For Entrepreneurs: Test business ideas, write pitch decks, and analyze competition—all at reduced expense.

By merging the strengths of several AI models, AI Fiesta makes sure users are always equipped with the right tool for the right task. Claude is great for writing, Gemini for visuals, Perplexity for fact-checking, and ChatGPT for reasoning—no subscription offers that kind of lineup.

Global Positioning: India’s Answer to Silicon Valley

Worldwide, US companies lead in AI innovation: OpenAI, Anthropic, Google DeepMind. But AI Fiesta heralds change: India is not only consuming but also repackaging AI for the world.

AI Fiesta’s UPI-first strategy, affordable pricing, and creator-led distribution model give it a competitive advantage in emerging economies. Having a 300M+ combined audience of its founding team, AI Fiesta boasts a distribution channel that Silicon Valley entrepreneurs would be jealous of.

More significantly, it democratizes AI availability in a culturally specific manner: cheap, localized, and mobile-first. For a nation of 700M internet users, that’s a changer of games.

Conclusion: AI Fiesta as India’s Flagbearer in Global AI

Fundamentally, AI Fiesta is not just a subscription—it’s a declaration of purpose. India, long regarded as a taker of Western technology, has created a product that scales at the global level, quicker than some Valley behemoths.

Yes, there are teething issues—muted reviews, calls for quicker iteration—but the building blocks are sound: respected founders, explosive early growth, and an architecture aimed for inclusivity.

If done well, AI Fiesta has the potential to remake how millions—students, creatives, coders, and professionals engage with AI daily. It has the potential to make AI less of a luxury item and more of a utility integrated into daily productivity.

As Dhruv Rathee put it:

“AI Fiesta is not about creating an app. It’s about placing India on the world map of AI.”

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