Behavioral Finance :

What really is it?

Behavioral finance studies how emotions and biases affect financial choices, often leading to irrational decisions

Beyond Numbers: The Mind's Role in Money

Psychology Behind Your Money Decisions

Brain with dollar signs flowing through neural pathways

    We fear losing $100 more than gaining $100

Loss Aversion:  

Reframe “loss” as an opportunity for long-term growth.

The Vicious Cycle:

Stress leads to poor decisions, creating more stress

Hook

-  Opens with relatable confusion we all feel about financial choices

Why Do Smart People Make Dumb Money Decisions?

Shows the eternal struggle between emotional and logical thinking in our brains when making money decisions

The Battle

Overconfidence

64% of investors overestimate their expertise, leading to excessive trading.

Tip: Use rules-based strategies to      curb emotional decisions.

Herd Mentality

 - like India's WhatsApp stock tips or US meme stock frenzies

Social pressure drives bubbles

Cultural Perspectives

Americans focus on investing (risk-tolerant) while other's emphasize saving (family-driven). Biases affect both.

East vs. West Money Minds

Master Your Money Mind :

-- Call-to-Action: “Start today—track one bias and overcome it.”hat guide, not just data. -- Call-to-Action: “Start today—track one bias and overcome it.”